Spotlight

Is sodium lauryl sulfate bad? Discover common SLS products, potential effects, & how to avoid them by switching to natural home and personal products.

If you carefully read the labels on your personal care products, you've probably seen “cocamidopropyl betaine” somewhere. But what does it do? Is it the same as coco-betaine?

Dimethicone is a silicone-based polymer derived from silica commonly personal care products. Is it safe to use, and is it safe for the environment?

A Puracy microfiber towel is for more than just cleaning: From burp cloths to pee pads to removing makeup, check out creative uses for microfiber cloths!

Is Puracy vegan and 100% cruelty free? We're known for our transparency: Discover how we create our cruelty free body wash, cleaning products, & more.

Looking for affordable natural shampoo that actually works? Our haircare products require fewer washes while providing incredible manageability & shine.

Dog shampoo formulations shouldn't include questionable ingredients. Discover the R&D behind our cruelty-free, human-grade, 99% natural formula! 

Wondering what enzyme breaks down urine? Looking for a pet stain remover for couch & carpet? Discover why Puracy Pet Stain Remover is so exceptional.

Learn more about the research (and commitment) behind the most effective natural dishwashing detergent formula on the market.